We stand together against hate! Once again, Midlands Honda is proud to be a sponsor and show support for the South Carolina Juneteenth Freedom Festival in Columbia. Juneteenth, also known as Juneteenth Independence Day or Freedom Day, celebrates enslaved African Americans' emancipation throughout America. This is a day of celebration of the progress and education we’ve attained as we strive towards a world united.
Join us on June 18th for a 2-day event featuring fun and excitement for the entire family, with carnival rides, games, local food trucks, and various vendors. Enjoy live musical performances from national recording artists including The Whispers, Vivian Green, Nappy Roots, Rob Base, and Dondria. You’ll also be able to shop at many Black and Minority-owned businesses, check out a job fair, and stay safe with a COVID-19 testing and vaccination center.
While the main event runs for two days, the fun begins well before the 18th. For the first time, the South Carolina Juneteenth Festival will be a full 9 day event. June 13th kicks off Juneteenth at Segra Baseball Park with seminars covering everything from buying a home to financial literacy throughout the week. On the 16th, there will be a meet and greet with the SC JFF team, with a Juneteenth Gala Noir and Awards happening on Friday the 17th. The whole event will close with a Freedom Fest parade downtown on Monday the 20th.
The South Carolina Juneteenth Freedom Fest has become a staple of the Columbia and Richland community, with an economic impact of over $700,000 since its inception in 2017. It has highlighted over 200 Black and Minority businesses over the past 5 years and shows no signs of stopping!
Midlands Honda is excited to participate in this celebration and we encourage all to attend! Last year, the event saw 20,000 attendees and we’re expecting even more this year! Buy your tickets right here and we will see you at the Charlie W Johnson Stadium at Benedict College in Columbia on June 18th and 19th! Don’t forget to stop by our space and say “Hi!” to your favorite Columbia area Honda dealer and see some of our best models as well!